Business website design: complete and easy to find

What business website design includes

Business is the package for a complete website, with up to 8 pages. Think of a homepage, a page for each service, a page about you or your team, how you work and contact. I agree the pages with you. Everything in Starter is included, such as the copy, extra languages and two feedback rounds.

The biggest difference from a one-pager is findability. Each page focuses on one topic, and so on the search terms that go with it. Someone searching for your second service lands straight on the right page instead of a general homepage.

Getting found in Google and AI assistants

SEO stands for search engine optimisation: building your site so search engines understand it properly. With Business I do that page by page. Every page gets its own title and description for the search results, a clear structure with headings, and copy that answers what people are searching for.

I also add structured data. That's extra information in the code that visitors don't see but search engines do. It says, for example, who you are, what you offer and where you work. That helps Google and AI assistants such as ChatGPT place your business correctly.

Finally, I register your site with Google Search Console and with Bing. Search Console is a free Google service. It shows which search terms you're found for and whether Google runs into any errors. There's more in getting found in Google and ChatGPT.

Analytics without a cookie banner

You want to know whether your site is doing its job: how many visitors come, which pages they read and where they come from. I use analytics that work without tracking cookies. So you don't need to put a cookie banner in front of your visitors for the analytics. That's nicer for them, and your site looks calmer.

Together with Search Console, you see how people find you and what they do next. If you choose Care after launch, you also get a findability report every quarter, with what could be better.

Business or another package?

If you have one main service and mostly want people to get in touch, a one-page website is often enough. If you want to edit text yourself, publish articles or keep a knowledge base, have a look at a website with a CMS.

With Business, I make changes for you. Hosting includes one small text change each month. Care gives you 3 hours a month for changes and new content.

Need just a few more than 8 pages? Then that's listed as extra work in your proposal, so you know the cost up front. All packages side by side are on the pricing page.